Streaming Video Blog

Get product updates, tips for video, news on industry
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video production and video on-demand.

Live at IBM Interconnect 2016

IBM Interconnect is the premiere event to learn how to get the most out of your existing investments with hands-on training in cloud and mobile solutions built for security, powered by AI (artificial intelligence), and equipped with advanced analytics. And now that Ustream is a part of the Cloud Video Services unit, we had the privilege of being a part of the event.

In addition to having the opportunity to meet our new IBM friends & family face to face, we were also excited for the chance to get hands on expierence and an insiders look into some of the amazing technology that IBM is a part of. From dancing robots to a BB8 droid that you can control with your mind, the future of IBM is evolving. We may be a bit biased, but the biggest stars of the show were located in the Cloud Video Services unit, specifically the folks at Clearleap, Aspara, Cleversafe and of course Ustream.

We were also honored to have the opportunity to hit the main stage at the Cloud/Mobile expo Theatre, where our VP of Product, Alden Fertig addressed the community and discussed how video has become a global medium for communication for entertainment, information and applications with his presentation: “Video Has Become a ‘First Class’ Data Type in Enterprise”.

Thank you for joining us at IBM Interconnect 2016, and we look forward to seeing you again next year! In the meantime, reach out to one of our sales representatives to learn more about how the IBM Video Cloud can help you and your business make the big leap into the future.

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The New Viewing Experience is Here

We’re happy to announce that the new Viewing Experience that we’ve announced in December is now publicly available for all broadcasters!

The new channel design comes with lots of benefits:

  • Responsive layout looking great on all screen sizes
  • Large player and more room for the chat
  • Large video gallery
  • Interactive Chat & Social Stream
  • Description now available for VODs
  • Less ads on the page and a lot more room for your content.

Customization options include:

  • Cover image
  • About section with rich text formatting, including images and links
  • Links to external websites (Facebook, Twitter, Paypal etc)
  • Links to your other channels on Ustream

To see the new look in action, check out these channels that are already on the new design:

A great thing about the new design is that all customization will carry over to mobile. The iOS and Android app updates will be released in a few weeks.

From now on all new channels get the new design by default. If you have an existing channel you can choose to migrate to the new design manually until April 2nd, 2016 when the old channel design will be discontinued.

Visit your Dashboard to see what’s new and don’t forget to leave us feedback!


Westminster Kennel Club Dog Show 2016

Westminster Kennel Club Dog Show

Connecting people through the power of live video technology is something we take very seriously here at Ustream. After all, by 2017 80% of all the world data will be video! But there is only one thing that we feel even more passionate about, and that is our love for dogs. At any given moment there are no less than 2 canines lounging around the Ustream office, and each one is treated as an equal member of the team. Even as we were in discussions with IBM, one thing was very clear. The dogs stay. Which is probably why the Westminster Kennel Club Dog Show is truly the must watch event of the year. More than 2,000 dogs are vying for the ultimate title of best in show, and we all have our favorites.

The festivities kicked off Monday 2/15 at Madison Square Garden in New York City with the winners of the herding, non-sporting, toy and hound groups selected. Tonight we will learn who is the top dog in the sporting, working and terrier groups, leading up to the highly anticipated Best in Show announcement! And since an event this size entails far more action than can be captured on a single channel, the Westminster Kennel Club has dedicated 8 Ustream channels to bring you live action from every single ring.

Tune in LIVE tonight at 5:00 PST to learn who takes home Best in Show! 


A Brief History of Streaming Video

Video is everywhere, and by 2017 80% of all the world data will be video. It feels like the world suddenly discovered live streaming, which is something we’ve been doing here at Ustream since 2007. In fact, don’t tell Periscope or Meercat, but live streaming on mobile devices isn’t even new. We introduced our first broadcast-capable apps for iOS and Android all the way back in 2009 (really!) and since then we’ve helped Fortune 500 companies launch new products, broadcast concerts from famous recording artists, help citizen journalists document events, and family members share special moment via live, on-the-scenes broadcasts.

Now don’t get us wrong … we’re very happy that live streaming is getting a lot of buzz and that everyone decided to join the party. We’d like to take a step back and show you a brief history of streaming video and how we got to where we are now!

A Brief History of Streaming Video

 


Live Demo: Getting Started with Ustream

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No matter what size your company is, it’s a no brainer that integrating live and recorded video into your communication strategy is the key to success. But where do you start? Luckily our technical Sales Engineer, Adam Pastana, is here to save the day and will walk you through getting started with Ustream, and cover the basics on how to quickly get up and running with the Ustream platform. This live demo will include:

  • Uploading and managing videos
  • Creating live streams
  • Scheduling events
  • Embedding the video player on your site
  • Understanding your viewership analytics

Leveraging Ustream as your all in one video solution is easier than you think! Join us live on Thursday, February 11th, 2016 @ 11am PST | 2pm EST

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Ustream Align: Your Channel Page has a New Design

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We all know that the power of Ustream Align can help you streamline your internal communications while maintaining control of your sensitive data. So its no wonder that companies like Lyft, Slack & Pinterest turn to Ustream’s technology to make sure their entire company, both in house and remotely, stay connected and have access to the resources they need to be successful. It’s the obvious choice!

That’s why we revamped the Ustream Align channel page to make the experience for your viewers the best it can be, including responsive layout for high resolutions screens, easy switching between live and recorded videos and more information about the content they are watching.

Visit your Ustream Align channel page to check out the new look and let us know what you think. Stay tuned, more exciting features for your Ustream Align channels are coming soon!

 


Allstate Unleashes Mayhem at the SEC Championship Game

Allstate claims that their insurance can protect you from “Mayhem” when it strikes, but what happens when the mayhem is controlled by your biggest football rival?

During the weeks leading up to the SEC Championship game, Allstate invited Crimson Tide and Gators fans to inflict Mayhem on their rivals with assistance from two conveyor belts, one massive shredder and a full tailgate set up complete with a charcoal BBQ, patio chairs, and an entire car. University of Alabama and the University of Florida fans battled it out on Twitter by voting for Mayhem to inflict destruction on their rivals by using the hashtag #ShredAlabama or #ShredFlorida and watched live on Ustream as the carnage unfolded.

“Mayhem continues to be an iconic figure, reminding college football fans to protect themselves from the uncertainties of game day mishaps,” said Pam Hollander, vice president of marketing for Allstate. “And while college football fans can’t control the outcome on the field, we’re excited to give them the opportunity to have an impact off the field and show their team passion leading up to one of the biggest college football match-ups of the year.”

In a partnership with long-time advertising agency partner, Leo Burnett, fans of both teams had the chance to watch the chaos live on Ustream in addition to joining the action on Twitter. With the exception of Saturday’s championship game, the #MayhemTweetOff featured no outside advertising, relying instead on social media, live stream broadcast and the participating schools to get the word out. Do you have an upcoming event that you would like to promote? Now is the time to call!

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