Events have exploded beyond the stage with live streaming. From company announcements, to press conferences and award ceremonies, most events today have two audiences: the one in the room, and the one behind their screens.
For organizers, the expanded reach is a dream come true, as are the insights from live stream analytics. But live streaming also requires a new attention to detail: even the Super Bowl and Apple keynotes have fallen victim to seemingly minor mistakes, amplified by the real-time nature of streaming.
To make sure live streams go off without a hitch, organizers should follow this high quality live streaming checklist to ensure a secure connection, reliable equipment and to define a protocol in the event something needs troubleshooting. If you are looking more for assistance on which gear to get, though, check out our Video Studio Recommendations white paper.
Looking to monetize your video assets or live streams? Interested in pay-per-view (PPV)? Pay-per-view video and paywalls solutions offer content owners a method to create a revenue stream from live broadcasts or on-demand video libraries. This enables organizations to sell their content to viewers, having them pay to access content.
This article describes this process, talks about adding a paywall to your content, strategies and use cases for pay-per-view.
Want additional strategies on video monetization and also methods to reduce churn, increasing predictable revenue from your content? Also be sure to register for our How to Monetize Videos & Reduce Subscriber Churn webinar.
Curious on the artificial intelligence capabilities of the IBM Watson Media solutions for managing video content, but looking for a way to develop them into existing workflows?
APIs are available to integrate IBM Watson Video Enrichment and IBM Watson Captioning into other applications, such as existing dashboards and interfaces. This includes both generating metadata using the artificial intelligence and managing training the AI to be better attuned to a use case. In addition, the APIs are launching with new, additional features, some currently unavailable elsewhere.
If you are interested in putting these APIs to use, contact us to learn more.
Need a guide for creating lower thirds for live video?
This article walks through, briefly, what are lowers thirds before discussing what makes a good lower third and use cases. It finishes off with instructions on adding a lower third to a live stream with instructions for several popular encoders.
Looking for some additional advice as part of your live streaming strategy? Download these 5 Pro Tips for Live Video Production.