Here at Ustream, we live and breathe live video every day. In fact, we’ve powered more than two billion streams over the last seven years, and we’re here to help you harness the power of our technology. Businesses large and small can weave live video into their marketing playbooks, as it’s a cost-effective way to reach large, engaged audiences and ultimately cut through all the clutter out there.
Check out our new video below, and see how Andy’s Bags has transformed into a booming business with Ustream:
Broadcast live streaming video on Ustream
Ready to learn more?
Learn more about Ustream’s live video solutions HERE
Download our white paper, Integrate Live Video Into Your Communication Strategy
Today’s guest blog post comes from our friends at Indie Music Billboard, care of Bobby D in Costa Rica. His webcasts have focused on promoting, developing and inspiring human potential. He has empowered thousands of individuals from all walks of life in 50+ countries to achieve a life of freedom. Check out his Ustream channel
Rarely does any segment of the massive music industry garner as much excitement as Indie Musicians, Indie Radio Stations and Indie music lovers.
Sure we all love our favorite artists. Of course we swoon over their latest CD or single. Naturally we gravitate to listen to them. But, there is nowhere in the worldwide music industry that has the excitement and following as does the Indie Music genre.
Indie Music brings all three elements together, Artists, Radio stations and of course the music.
In case you missed our webinar today — Live Video for Hiring, Firing, and Everything in Between, featuring Brad Hunstable (Ustream Founder and CEO) and Steve Vonder Haar (Sr. Analyst, Wainhouse Research) — we’ve compiled together three key takeaways:
1. Ignorance is bliss — until you miss the boat
The more you use live video, the more you realize the value it can have for your business. Consider how the more frequent users strongly agree with the statement below:
This week’s guest blogger is Cali Lewis: What do you get when you mix one part Bill Nye and two parts Fembot? Cali Lewis! You may have seen her co-hosting ‘Call For Help’ with Leo Laporte, or perhaps you’ve seen her reporting on BBC, CNN, MSNBC or Fox. She’s the co-star of GeekBeat.TV, and her millions of fans will tell you – she’s a little bit country, AND a little Rock n’ Roll! Find her on Twitter @calilewis
Who has 8500 square feet of oxygen rich space, robots roaming the halls, and the biggest Infinity Wall this side of the Rio Grande? The Geek House that’s who!
It’s time for yet another big milestone for the team here at GeekBeat.TV! We started in a small bedroom in Dallas, quickly moved to a leased 2500 square foot office space to OWNING an 8500 square foot epicenter the audience has dubbed the Geek House!
And now, on August 1st, 2014 at 4:00 PM EST, it’s time to show the galaxy why the Geek House is Disney World for Geeks! We literally have people coming from all over the world to be part of the experience, and we’ll be unveiling some very geeky, super secret features of the Geek House!
And guess what? YOU can be part of the experience, without having to come to Dallas! Just join us on our LIVE stream on Ustream.tv at http://geekbeat.tv/live – we’ll have our chatrooms throughout the entire building during the show so be sure to chime in with your thoughts and questions!
Over the years, we’ve seen our live video technology used in a variety of ways, and we’ve witnessed its ability to cross borders in ways once only imaginable. Some of the most compelling streams have come during times of distress, as users have taken to their mobile devices to stream live to the world. Earlier this year, we launched a program called Ustream for Change, in light of this incredible phenomenon.
Right now, OccupiedAir is streaming to the masses, live from Gaza:
Broadcast live streaming video on Ustream
Gaza Live has also been continuously streaming:
Broadcast live streaming video on Ustream
We support live video use for transparency; learn more about Ustream for Change HERE
Mark your calendars for the next webinar in our Business Video Now series, entitled “Live Video for Hiring, Firing, and Everything in Between.” Inspired by recent research from Wainhouse Research and a creative video short from Vooza, you’ll be sure to walk away with a bevy of new information about live video technology. You might even want to try out Ustream for yourself!
Not Sold Yet?
Check out our blog post from a couple weeks ago, “Wainhouse Research Finds Live Video Increases Productivity and Improves Corporate Brand Image,” which gives some insight into some of the info that will be addressed.
Also, check out the video from Vooza:
We’re excited to roll out our third research paper in collaboration with Wainhouse Research, entitled “The Evolving Role of Live Online Video in Corporate Marketing.”
Live online video is quickly emerging as an engagement tool for marketers looking to cut through the clutter of communicating with external audiences. Whether the video is used to extend the reach of product launch events, to create engaging descriptions of merchandise for sale or to provide richer forms of customer support, the technology is helping to transform best practices in corporate outreach. Based on a survey of 1,007 executives in Q4 2013, live video within the enterprise can serve as a catalyst for increased productivity and improved corporate brand image, amongst a variety of other attributes.
Several findings from the latest report include:
Increased access will drive adoption – Sixty-three percent of live online video users report that the technology is “easier to use and more reliable than in years past”
Live video will begin to take up more corporate website real estate – Fifty-percent of organizations plan to expand their use of video on corporate websites in 2014
We at Ustream have seen a ton of content — more than 2 billion hours, in fact — and we’ve certainly seen it all. Live video has quickly become one of the most engaging ways to reach the masses, and many companies are fine-tuning their strategies so they can leverage the power of video. Our friends at Vooza still have some work to do — but that’s what we’re here for!
Does this remind you of anything? Of course it does, as you probably remember reading all about it in Forbes and every other outlet out there.
All joking aside, live video is incredibly powerful and even though the uncut, raw nature may be intimidating, the upside cannot be dismissed. Thousands of businesses use Ustream for business communications, because it’s a socially-fueled way to cut through the clutter and be more productive. Check out the possibilities: https://video.ibm.com/platform/plans
Vooza is a video comic strip about the startup world (aka “the ‘Spinal Tap’ of startups”). Each week, Vooza.com releases a new video for a tech-minded audience of programmers, designers, entrepreneurs, etc. Forbes calls it “viral video done right…comedic genius” and industry leaders like Dennis Crowley, David Karp, and Jason Fried have written about it too.
Ready to learn more? Download our white paper, Integrate Live Video Into Your Communication Strategy
Enterprise Ustreamers can now take advantage of our new Software Development Kit.
Great apps should leverage the most powerful platforms available. For video, Ustream provides a Player SDK for iOS that allows app developers to seamlessly integrate live and recorded video feeds into a fully custom app experience.
Previously the embedding option was limited to using our browser-based HTML Player in mobile applications. The result was inferior to a native solution in both reliability and user experience.
This brand new product line will facilitate a robust, customizable, white-label embedded experience in mobile applications, similar to what Ustream already offers for websites.
- Easy to use native library available for iOS (Android coming soon)
- Highly customizable user interface
- Inline and fullscreen mode
- Custom restriction support (country, age, password, etc.)
- Sample application with source code included
- Full documentation and developer support
- Available for Enterprise Pro Broadcasters
Contact us to bring the power of live video to your mobile audience.
Interested in learning more about our Enterprise plans? Email firstname.lastname@example.org
Today’s guest blog comes from our friends at GLIDE — Thanks Dori! Dori Caminong is GLIDE’s Communications, Philanthropy and Social Innovation Manager. You can find her on Twitter: @doricaminong
GLIDE’s 15th Annual eBay Charity Auction for Power Lunch with Warren Buffett, Runs June 1 – 6
Each year legendary investor and philanthropist Warren Buffett hosts just one charity power lunch to help support GLIDE’s programs. For the past 15 years, Mr. Buffett’s sustained commitment and the philanthropic spirit of the winning bidders, have helped raise nearly $16 million to support GLIDE’s unwavering mission to help San Francisco’s residents in need.
GLIDE invites everyone to join us + watch the final moments of the Countdown on Friday, June 6, 2016 at 6:40PM at http://www.ustream.tv/buffettauction
The bidding starts at $25,000 and all bidders must pre-qualify prior to placing their bids at ebay.com/glide. The winning bidder may invite seven friends to join Buffett for lunch at Smith & Wollensky, “the quintessential New York steakhouse.” Over the years, the winning bids have ranged from $25,000 to $3,456,789, with the funds going to support GLIDE’s programs, which help people overcome hunger, poverty, homelessness and debilitating health challenges.