Looking for a streaming video analytics API and other developer tools related to video metrics?
IBM has expanded the analytics options available to IBM video streaming and enterprise video streaming users. This includes a set of APIs that allows developers to take metrics related to their video content and infuse them into other applications. These available analytics can be used to track content broadly, seeing metrics on all content. However, they can also be used to track individual usage, associated with an email address gathered either after a user authenticates for restricted internal content or fills out a registration gate for video marketing content.
This article covers what type of data you can get through using the streaming video analytics API, where to find them and API use cases. Some of these are focused on the idea that they will be used for video marketing, while others on the very different use case of internal comms. For the latter, also be sure to download our Using Video for Internal Corporate Communications, Training & Compliance white paper as well.