WHAT?

Fast-paced agile development, technological possibilities that can barely be grasped, unfamiliar interlocutors, extended toolsets, hybrid product experiences that are merging digital and tangible facets – these are some redefining factors for the work of designers.

WHO?

Redefine conference will provide a platform for people that embrace today’s opportunities and, through their work, question the role and essence of design. Professionals whose hands-on experience is leading to different outputs, processes, scope, and territories for design. People who are inspiring the possibility for new definitions of design.

WHY?

We will bring together a diverse collection of design professionals to take a small step towards building a more conscious design ethos for our generation.